Identity area
Reference code
GUA/6/1/1/1/6/5
Title
'A report on broadcasting sponsorship'
Date(s)
- June 1987 (Creation)
Level of description
File
Extent and medium
1 item
Context area
Archival history
Content and structure area
Scope and content
Prepared for the Guardian by David Tune and commissioned by Paragon Communications plc, Film House, 142 Wardour Street, London, W1V 3AU.
The report contains a discussion of the role of broadcasting sponsorship; examples of the sponsorship of television programmes; legal, political and broadcasters views on the sponsorship of television and radio programmes and guidelines for broadcasting sponsorship.
Creator: Guardian Newspapers Limited; Editor's Office; Peter Preston (1938-2018)
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Conditions of access and use area
Conditions governing access
Conditions governing reproduction
Copyright: Paragon Communications plc.
Language of material
Script of material
Access Status
Open(part)
Closed until
Allied materials area
Existence and location of originals
Existence and location of copies
Related units of description
Notes area
Alternative identifier(s)
Alternative reference number
42
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Description control area
Status
Catalogued