File 5 - Advertising

Identity area

Reference code

GUA/6/1/4/1/4/5

Title

Advertising

Date(s)

  • December 1980 - April 1987 (Creation)

Level of description

File

Extent and medium

1 file

Context area

Archival history

Content and structure area

Scope and content

Internal and external correspondence and notes of meetings concerning advertising in the Guardian, including: proposed advertisements; advertising rates; the volume and position of advertisements; listings; complaints from readers concerning an anti-abortion advert; arrangement of split-runs; departmental office space; comments on advertisements concerning South Africa (1983) and colour advertising, December 1980 - April 1987.

Correspondents include: Ian Wright, Gordon Thompson, Pam Wilson, Derek Taylor, Alan Keen, Caroline Dawood and Len Sanderson.

Also contains letters sent to Ian Wright from readers for publication in the Guardian, May 1982 - June 1982; a paper by Kate Rogers (sales planning department) on 'the recruitment market in catering and leisure' and a MORI 'proposal for a programme of research on the Guardian', November 1985.

Creator: Guardian Newspapers Limited; Editor's Office; Ian Wright

Accruals

System of arrangement

Conditions of access and use area

Conditions governing access

Letters from readers are subject to access restrictions in line with the Data Protection Act.

Conditions governing reproduction

Language of material

    Script of material

      Access Status

      Open(part)

      Closed until

      Allied materials area

      Existence and location of originals

      Existence and location of copies

      Related units of description

      Related descriptions

      Notes area

      Alternative identifier(s)

      Alternative reference number

      56/2

      Access points

      Place access points

      Genre access points

      Description control area

      Status

      Catalogued

      Level of detail

      Language(s)

        Script(s)

          Sources

          Accession area