File 58 - Film4

2 VHS and 2 mp4 (6.7 MB and 7.5 MB)

Three versions of a colour advert with sound for the Guardian's sponsorship of Film4 Productions.

a). The advert features Guardian logos montaged over a newspaper outline and clips from Film 4 productions (e.g., 'Fever Pitch' and 'A Life Less Ordinary'). The advert features music but no commentary.

Strapline: 'The Guardian sponsors FilmFour Productions.' Duration: 15 seconds. The advert starts at 00.11 on the mp4 file.

b). Similar to a). but shorter in length with alternative clips. Duration: 10 seconds. The advert starts at 00.31 on the mp4 file.

c). Similar to a). but shorter in length and without clips. Duration: 5 seconds. The advert starts at 00.43 on the mp4 file.

d). Similar to a). but with a longer end shot. Duration: 20 seconds. The advert starts at 00.11 on the mp4 file.

e). Duplicate of c). Duration: 5 seconds. The advert starts at 00.36 on the mp4 file.
Creator: Guardian Newspapers Limited

Access via GNM Digital Repository.