File 4 - GU poster brand campaign 2000

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GUA/9/6/1/2/7/4

Title

GU poster brand campaign 2000

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  • 2000 (Creation)

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1 file

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File concerning a poster campaign for Guardian Unlimited with Partners BDDH in September 2000.

Records include: campaign briefs, 2000; pitches from media buyers and advertising agencies, 2000*; correspondence with agencies*, July - September 2000; mock up designs for posters, 2000**; a schedule of posters locations around the UK, 2000 and GU traffic report, September 2000.

The file also includes a progress report on Guardian Unlimited Jobs and Worthing Technology Platform Development, nd [c2000] and foam board mounted 'Permanently Switched On'** and 'You wait a year for an award, then three come along at once'*** adverts for GU, 2000.

Creator: Guardian Newspapers Limited; Chris Moisan

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