Showing 15 results

Colour advert with sound advertising an exclusive serialisation of Clive Ponting's book 'The Right to Know: the inside story of the Belgrano Affair' in the Observer.

Tagline / commentary: "Read Clive Ponting's personal account only this Sunday in the Observer."

The advert features various agency news clips of Ponting taken during his acquittal over the Belgrano affair and resignation from the civil service.

Duration: 20 seconds. The advert starts at 0.15 on the mp4 file.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Two copies of a colour advert with sound advertising the Observer's 1979 election coverage:

a. Advert depicting two people arm wrestling swinging from left to right.

Tagline / commentary: "Well balanced analysis of all the parties. Find out which of the parties really has the muscle, read Election '79 in The Observer tomorrow. The Observer looks ahead of the times."

The advert starts at 04.15 on the mp4 file.

b. Duplicate of copy (a). The advert starts at 0.28 on the mov file.

Duration: 30 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Two copies of a black and white advert with sound, promoting The Observer's new expanded sports coverage:

a. The advert shows still images of a racehorse and jockey, the golfer Jack Nicklaus and the athlete Sebastian Coe.

Commentary: "A dashing grey, a golden bear and the true blue - read about them all in this Sunday's new expanded sports coverage."

(Unspoken) tagline: "A different set of values. A different kind of paper."

The advert starts at 10.26 on the 1985-1995 'historical reel' mp4 file. Duration: 10 seconds.

b. Duplicate with slightly different commentary, ending "...read about them all in vivid balck and white in this Sunday's new expanded sports coverage." Advert is on a separate VHS and mp4. The advert starts at 0.08 on the mp4 file. Duration: 10 seconds.

c. Duplicate of version (a) on the same VHS and mp4 as version (b). The advert starts at 0.30 on the mp4 file. Duration: 11 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Series of four colour adverts with sound, produced for 'the four section Observer with colour magazine' following its receipt of the Newspaper of the Year award.

Each advert has a similar format, Beginning with the strapline 'Which Sunday newspaper can offer you...', going on to showcase some of the Observer team, first individually and then and sitting around Donald Trelford in a photography studio, and ending with a shot of the newspaper and supplements with the strapline reading: “If you want to be really well-read on a Sunday”.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Two copies of the advert focusing on jobs for computer professionals:

a. Commentary begins: "Are you a computer professional looking for a job? There is an easier way. Get this Sunday's Observer. In an exclusinve section, leading employers like these are all advertising for computer professionals."

The advert starts at 01.25 on the same mov file as adverts OBS/9/1/1/46/1a and OBS/9/1/1/46/2a. Duration: 20 seconds.

b. Duplicate of version (a) but with poor picture quality throughout. Advert is on a separate tape and mov file with adverts OBS/9/1/1/46/1a-b and OBS/9/1/1/46/2. Starts at 0.41 on the mov file. Duration: 18 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Two copies of the advert focusing on jobs for engineers:

a. Commentary begins: "Are you an engineer looking for a job? There is an easier way. Get this Sunday's Observer. In an exclusinve section, leading employers like these are all advertising for engineers."

The advert starts at 0.47 on the same mov file as adverts OBS/9/1/1/46/1a and OBS/9/1/1/46/3a. Duration: 20 seconds.

b. Duplicate of version (a) but with poor picture quality throughout. Advert is on a separate tape and mov file, with adverts OBS/9/1/1/46/1a-b and OBS/9/1/1/46/3. Starts at 01.01 on the mov file. Duration: 19 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Three copies of the advert focusing on jobs for graduates:

a. Commentary begins: "Are you a graduate looking for a job? There is an easier way. Get this Sunday's Observer. In an exclusinve section, leading employers like these are all advertising for graduates."

The advert starts at 0.12 on the same mov file as adverts OBS/9/1/1/46/2a and OBS/9/1/1/46/3a. Duration: 17 seconds.

b. Duplicate of version (a) but with very poor picture quality throughout and missing the first few seconds of the audio track. Advert is on a separate tape and mov file with adverts OBS/9/1/1/46/2b and OBS/9/1/1/46/3b.Starts at 0.02 on the mov file. Duration: 18 seconds.

c. Duplicate with full sound on the same tape and mov file as version (b). Starts at 0.21 on the mov file. Duration: 18 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Three copies of the advert promoting part 1 of The Observer Magazine's travel guide:

a. Commentary ends: "...Read the guide to special interest holidays starting in this week's new look Observer Magazine."

The advert starts at 10.38 on the 'Historical Reel 1985 - 1995' mp4 file. Duration: 20 seconds.

b. Duplicate of version (a) on a separate VHS and mp4 file. Starts at 0.10 on the mp4 file. Duration: 20 seconds.

c. Duplicate of versions (a-b) on the same Umatic and mov file as advert OBS/9/1/1/44/2c. Starts at 0.15 on the mov file. Duration: 20 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Three copies of the advert promoting part 2 of The Observer Magazine's travel guide:

a. Commentry ends: "...Part 2 of our travel guide covers sports activity holidays. In this week's Observer Magazine."

The advert starts at 11.03 on the 'Historical Reel 1985 - 1995' mp4 file. Duration: 18 seconds.

b. Duplicate of version (a) on a separate VHS and mp4 file. Starts at 0.07 on the mp4 file. Duration: 20 seconds.

c. Commentry ends: "...Read the guide to special interest holidays in this week's new look Observer Magazine." Advert is on a the same Umatic and mov file as advert OBS/9/1/1/44/1c. Starts at 0.37 on the mov file. Duration: 20 seconds.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited

Two versions of the same advert:

a. In this advert the paperboy delivers papers to an apartment block and comments on the social activities of the inhabitants. A series of customers jog past him, but the Observer reader abseils from his window in the back of the shot before collecting his paper.

Duration: 30 seconds. The advert starts at 01.33 on the mp4 file.

b. Duplicate of version (a), but with slightly improved picture quality and a closer shot of the paperboy inspecting the newspaper.

Duration: 30 seconds. The advert starts at 00.13 on the mp4 file.

Creator: The Observer Limited, 1917-1993

Creator: The Moving Picture Company Limited