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Content campaign tape 9
GUA/9/1/2/68/9 · File · 10 Nov 1997
Part of Records of the Guardian newspaper

Two versions of an advert promoting the forthcoming edition of the Guardian including the key features in today's edition of the Guide, The Week, Jobs and Money and Sport. The advert is voiced by an unidentified male.

The original audio cassette tape was labelled ‘(Content Campaign - Week 2) Saturday Review’.
Creator: Guardian Newspapers Ltd

Leagas Delaney (1980-); advertising agency
Contents
GUA/9/1/2/79 · Sub-series · [1998]
Part of Records of the Guardian newspaper

14 adverts relating to forthcoming editions of the Guardian, each highlighting different articles but all following the same general format of the paper being reviewed.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 1
GUA/9/1/2/79/1 · File · 6 Nov 1998
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features actor Mark Williams reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to surprise, The Guardian, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘40" Mark WZ_content radio_Mon wk 1’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 10
GUA/9/1/2/79/10 · File · 18 Nov 1998
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features actor Mark Williams reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to Get Personal, The Guardian, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘1. Thursday Two 40"’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 11
GUA/9/1/2/79/11 · File · [1998]
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features actor Mark Williams reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to Get Personal, The Guardian, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘Mark 3’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 12
GUA/9/1/2/79/12 · File · [1998]
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features actor Simon Day reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to Get Personal, The Guardian, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘Wednesday 2’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 13
GUA/9/1/2/79/13 · File · [1998]
Part of Records of the Guardian newspaper

Two adverts promoting the Guardian which feature actor Mark Williams reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to get the answers, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The label indicates that these adverts were not broadcast

The original audio cassette tape was labelled ‘(Tests) (not broadcast): 1. Villa, 2. Full moon’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 2
GUA/9/1/2/79/2 · File · 10 Nov [1998]
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features actress Meera Syal reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to surprise, The Guardian, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘Wednesday 1’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 3
GUA/9/1/2/79/3 · File · 11 Nov 1998
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features actor Mark Williams reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to get the answers, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘Thursday week one 40"’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency
Contents tape 4
GUA/9/1/2/79/4 · File · [1998]
Part of Records of the Guardian newspaper

An advert promoting the Guardian which features presenters Mel Giedroyc and Sue Perkins reviewing the contents of the newspaper. Tagline: Free from a Proprietor, Free to have a laugh, The Guardian, Free Thinkers welcome. The advert features the song 'I like you very much' by Carmen Miranda.

The original audio cassette tape was labelled ‘Friday 1’.
Creator: Guardian Newspapers Ltd

Partners BDDH (1996-2003); advertising agency