Black and white 35mm negatives for photographs taken in Scotland by Don McPhee
McPhee; Don (1945-2007); photographerNotebooks containing rough sketches of ideas for cartoons.
Volumes dated:
Box 4
March - July 1996
July - November 1996
November 1996 - April 1997
April 1997 - November 1997
November 1997 - July 1998
July 1998 - March 1999
Box 5:
March - October 1999
October 1999 - October 2000
October 2000 - June 2001
June 2001 - February 2002
February 2002 - October 2002
October 2002 - May 2003
May 2003 - October 2003
November 2003 - May 2004
Box 10
May 2004 - December 2004
December 2004 - July 2005
July 2005 - October 2005 (first page is dated12 November 1996 but rest of book is for 2005)
Creator: Austin; David (1935-2005); cartoonist
Creator: Howard; Alan; photographer
Brand guidelines issued to Guardian staff.
Creator: Guardian Newspapers Limited (1967-2006)
File primarily relating to Guardian Unlimited (GU) strategic brand planning, communications priorities and promotions with agencies Tribal DDB, BMP DDB, KLP.
The file includes GU review of communications activities and priorities*; thoughts on the strategic direction and motivations for use of GU; lists of GU promotional activities*, campaign site section analysis and content provision; presentation slides from agency meetings on promotional activity and traffic driving strategies; a GU press release for the relaunch of the Jobs site; evaluation of GU advertising; designs for GU 'Fresh coverage' adverts; correspondence and plans concerning the GU reasons campaign including site plans for GU sections; GU qualitative and quantitative research summary; GU Jobs briefing document; management meeting minutes** and GU monthly traffic report for June 2001.
Creator: Guardian Newspapers Limited; Chris Moisan
Records relating to Guardian branding. Includes brand guidelines and marketing records relating to re-branding the Guardian. This series currently only contains one series of brand guidelines.
Creator: Guardian Newspapers Limited (1967-2006)
Branding guidelines for The Guardian, The Observer and Guardian Unlimited. The booklet provides guidance for GNL staff, agencies and suppliers on representing the brand consistently across all types of communication activities.
Creator: Guardian Newspapers Limited (1967-2006)