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Colour advert, with sound, for the Guardian newspaper. The advert shows two men wearing red noses for Comic Relief (one of whom represents the Guardian newspaper) sitting in a laundrette debating films.

Commentary / strapline: "If life's a little predictable try a paper with a mind of its own."

Duration: 38 seconds. The advert starts at 00.19 on the mov file.
Creator: Guardian Newspapers Limited

Four versions of a black and white advert, with sound, for the Guardian newspaper. The adverts all have the same content but different straplines.

The advert features a skinhead who appears to be wrestling a man's briefcase from his hands. The camera then pans out and viewers see that he is in fact trying to rescue the man from falling bricks.

Commentary: "An event seen from one point of view gives one impression. Seen from another point of view it gives quite a different impression but it's only when you get the whole picture you can fully understand what's going on".

a). Strapline ''The Guardian'. Duration: 30 seconds. The advert starts at 00.01 on the mp4.

b). Strapline 'The Guardian'. The Whole Picture'. This version has poor picture quality and no sound for first 11 seconds. Duration: 30 seconds. The advert starts at 00.00 on the mp4.

c). Strapline 'The Guardian on sale same day in Europe'. Duration: 40 seconds. The adverts starts at 00.28 on the mp4.

d). Duplicate of a) but with poorer sound quality. Strapline "The Guardian' Duration: 30 seconds. The adverts starts at 00.08 on the mp4.
Creator: Guardian Newspapers Limited

Two versions of a colour advert, with sound, for the Guardian newspaper.

The advert is set in a jazz club and features members of a jazz band rehearsing and relaxing. One member of the band reads a Guardian review for a film aloud and others respond with their comments on the film and review. The advert ends with the Guardian reader putting his copy of the paper down on a table and the camera zooms in on the Guardian masthead.

Strapline: The Guardian'

a). Duration: 40 seconds. The advert starts at 03.25 on the mp4 file.

b). This version is similar to a) in content but the actors have slightly different lines and it has a shorter duration. This version is titled 'The Guardian Jazz Club revised 2'. Duration 30 seconds. The advert starts at 00.17 on the mov file.
Creator: Guardian Newspapers Limited