Affichage de 74 résultats

Film, with sound, featuring vox pop style interviews with members of the public who are asked about their opinions regarding newspapers.

Contains footage of people being interviewed in and around Waterloo train station.

Topics covered include: why people buy the Guardian; who best represents the Guardian; why people buy the Observer and who best represents the Observer.

The recording is of quite poor quality.

Duration: 3 minutes and 30 seconds. The film starts at 00.11 on the mp4 file.
Creator: Guardian Newspapers Limited

Three copies of a colour advert, with sound, for the Guardian newspaper. The advert shows different groups of people behaving like the papers that they read.

Commentary / strapline: "If you find all this a bit predictable, try a paper with a mind of its own."

a). Mov file (better quality than b)). Duration: 36 seconds. The advert starts at 0.05 on the mov file.

b). Duplicate copy of a) on separate VHS and mp4. Duration: 36 seconds. The advert starts at 01.02 on the mp4 file.

c). Duplicate copy of a) on separate VHS and mp4. Duration: 36 seconds. The advert starts at 04.43 on the mp4 file.
Creator: Guardian Newspapers Limited

Two copies of a colour advert, with sound, for the Guardian newspaper. The advert shows two men (one having breakfast and the other sitting on the table in front of him and representing the Guardian newspaper) debating politics.

Commentary / strapline: "For a more stimulating breakfast try a paper with a mind of its own"

a). Duration: 33 seconds. The advert starts at 01.35 on the mp4 file.

b). Duplicate copy of (a). Duration: 33 seconds.The advert starts at 05.15 on the mp4 file.
Creator: Guardian Newspapers Limited

Colour advert, with sound, for the Guardian newspaper. The advert shows two men (one of whom represents the Guardian newspaper) sitting in a laundrette debating films.

Commentary / strapline: "If lifes a little predictable try a paper with a mind of its own"

Duration: 31 seconds. The advert starts at 05.51 on the mp4 file.
Creator: Guardian Newspapers Limited

Colour advert, with sound, for the Guardian newspaper. The advert shows two men and a woman at a bar discussing 'the debate' about graduate pay. The woman starts by talking to the man at the bar but soon gets into a more interesting discussion with the man who represents the Guardian.

Commentary / strapline: "Isn't it funny that some women prefer a good mind to a pretty face."

Duration: 32 seconds. The advert starts at 06.23 on the mp4 file.
Creator: Guardian Newspapers Limited

Four versions of a black and white advert, with sound, for the Guardian newspaper. The adverts all have the same content but different straplines.

The advert features a skinhead who appears to be wrestling a man's briefcase from his hands. The camera then pans out and viewers see that he is in fact trying to rescue the man from falling bricks.

Commentary: "An event seen from one point of view gives one impression. Seen from another point of view it gives quite a different impression but it's only when you get the whole picture you can fully understand what's going on".

a). Strapline ''The Guardian'. Duration: 30 seconds. The advert starts at 00.01 on the mp4.

b). Strapline 'The Guardian'. The Whole Picture'. This version has poor picture quality and no sound for first 11 seconds. Duration: 30 seconds. The advert starts at 00.00 on the mp4.

c). Strapline 'The Guardian on sale same day in Europe'. Duration: 40 seconds. The adverts starts at 00.28 on the mp4.

d). Duplicate of a) but with poorer sound quality. Strapline "The Guardian' Duration: 30 seconds. The adverts starts at 00.08 on the mp4.
Creator: Guardian Newspapers Limited

Two copies of a colour advert with sound for the Guardian newspaper.

The advert features three puppets on string made out of newspaper and dancing in unison to the Sandie Shaw song 'puppet on a string'. The three puppets dance out of the frame and a puppet made out of the Guardian newspaper and with no strings ballet dances across the screen to unidentified classical music.

Commentary: "When a newspaper doesn't have a proprietor it can dance to its own tune".

a). Strapline "The Guardian". Duration: 24 seconds. The advert starts at 00.00 on the mp4.

b). Duplicate of (a) but with poorer sound and picture quality. The adverts starts at 00.37 on the mp4.
Creator: Guardian Newspapers Limited

Two copies of a colour advert with sound for the Guardian newspaper.

The advert features a person making origami figures of men holding axes out of newspapers. The person then makes an origami figure out of the Guardian newspaper with no axe.

Commentary: "What are we supposed to make of the government. One paper will always attack it and another will always defend it. To get a fair view you have to ask someone with no axe to grind".

a). Strapline 'The Guardian'. Duration: 24 seconds. The advert starts at 00.00 on the mp4. There is no sound at the start of the advert and the sound quality is poor for the first 10 seconds.

b). Duplicate of a) but with all of the commentary. The adverts starts at 01.14 on the mp4.
Creator: Guardian Newspapers Limited

Colour advert, with sound, for the Guardian newspaper. The advert depicts a barrister walking into his offices and hearing a colleague talking loudly. When entering the office his colleague is on her own reading the Guardian and making comments aloud. He reminds her that it is time for her to go and she is surprised at the time. The advert ends with her putting her copy of the paper down and the camera zooms in on the Guardian masthead.

Strapline: 'The Guardian'

Duration: 30 seconds. The advert starts at 01.37 on the mp4 file.
Creator: Guardian Newspapers Limited

Colour advert, with sound, for the Guardian newspaper. The advert is set in a sports changing room and depicts a man reading the Guardian and laughing. A team mate walks in, sits next to him and tells a joke. The man reading the Guardian continues to read the paper, ignoring the man telling the joke. The advert ends with the camera zooming in on the Guardian masthead and the reader laughing.

Strapline: "The Guardian"

Duration: 30 seconds. The advert starts at 02.09 on the mp4 file.
Creator: Guardian Newspapers Limited