Mostrando 10 resultados

Promotional film, with sound, for the Guardian on journalist Jonathan Steele's interview with Mikhail Gorbachev in his holiday villa in the Crimea after his release from captivity following a failed coop by Soviet leaders.

a). Contains footage of television interviews with Jonathan Steele, promotional front pages of the Guardian's coverage of the story and on-screen text illustrating the key developments including the strapline 'The Coup'

Topics covered include: how Jonathan Steele got onto the plane to Gorbachev's villa, how he found Gorbachev to be and what Gorbachev's next moves might be.

Duration: 3 minutes and 40 seconds. The film starts at 00.01 on the mp4 file.

b) Duplicate of a). Duration: 3 minutes and 40 seconds.The film starts at 00.07 on the mp4 file.
Creator: Guardian Newspapers Limited
Creator: The Palace

Promotional film, with sound, for the Guardian presented by broadcaster Emma Freud featuring vox pops with members of the public and interviews with the Guardian's editorial staff.

a) The video includes vox pops with members of the public about the Guardian newspaper and interviews conducted by Jools Holland with Peter Preston (Editor), Paul Johnson (News Editor), Alex Brummer (Financial Editor), Eamonn McCabe (Picture Editor), Mike Averis (Sports Editor), Alan Rusbridger (Features Editor) and Derek Malcolm (Film Critic).

Contains footage of: people being interviewed on the streets [of London]; interior and exterior footage of the Guardian offices at 119 Farringdon Road; staff being interviewed; historic footage of newspaper production at the Guardian's Cross Street offices; the city of London and photographs taken for the Guardian.

Topics covered include: why people read the Guardian; the establishment of the Scott Trust; the independence of the newspaper; the political stance of the newspaper; readers of the Guardian; the newspaper's international approach to covering financial news; how the newspaper selects its pictures; the award winning sports writing team; the introduction of classified advertising sections; the nature of features in the newspaper and Derek Malcolm's approach to writing film reviews.

Duration: 13 minutes and 40 seconds. The film starts at 00.22 on the mov file.

b) duplicate of a). Duration: 13 minutes and 40 seconds. The film starts at 00.34 on the mov file.
Creator: Guardian Newspapers Limited

Promotional film, with sound, for the Guardian featuring vox pop style interviews with members of the public who explain what they like about the Guardian.

a) Contains edited footage of people being interviewed on the streets [of London].

Topics covered include: foreign news coverage; the unbiased style of journalism; their familiarity with the paper; the range of special features (including women's' and environmental coverage); business coverage; arts coverage; appointments; the Saturday edition and cartoonists.

After the end of the film there is a short interview with a man who expresses strong opinions on why he dislikes the Guardian. The interview is of poorer quality than the rest of the recording.

Duration: 4 minutes and 10 seconds (including additional footage).The film starts at 00.23 on the mp4 file.

b) Duplicate of a). Duration: 4 minutes and 10 seconds (including additional footage). The film starts at 00.08 on the mp4 file.

c) Similar to a). but a shorter edit with the interview with the man who dislikes the Guardian incorporated into the film itself. Duration: 3 minutes. The film starts at 00.44 on the mp4 file.
Creator: Guardian Newspapers Limited

Promotional film, with sound, for the Guardian featuring staff talking about the different departments involved in producing the newspaper.

a) Features footage of the interior of 119 Farringdon Road, editorial conferences and interviews with and footage of the following staff: Peter Preston (Editor); Alan Rusbridger; Roger Alton (Features Editor); Jo Newell (Classified Advertising Manager); Joe Clark (Agency Sales Manager); Louise Chunn (Editor Guardian Women); Tim Radcliffe; Dominique Jackson (Editor Guardian Europe); Steve Bell (Illustrator); Eamonn McCabe (Picture Editor); Deborah Orr (Editor Weekend Guardian); Paddy Allen (Graphics Editor); Paul Webster (Foreign Editor); Will Hutton (Economics Editor); Paul Myers (News Reporter); Paul Johnson (Senior Assistant Editor); Harriet Sherwood (Sub Editor) and Paul Wilkinson (Night Production Manager).

Topics covered include: the role of an editor; content of editorial conference; advertising revenue including recruitment; features coverage in the tabloid G2 section including the women's' page; Guardian Europe; use of illustration; use of photographs; Weekend Guardian; use of graphics; foreign news coverage; technology used for communicating with ons; economics coverage; variety of news stories; the editing process; the sub editing process; use of computers for designing the paper; printing the paper using a polymer platemaking system; the distribution process.

Duration: 15 minutes. The film starts at 00.10 on the mp4 file.

b) Duration: 15 minutes. The film starts at 00.07 on the mp4 file.
Creator: Guardian Newspapers Limited

Promotional film, with sound, for the Guardian featuring vox pop style interviews with members of the public speaking about themselves, technology and the media.

Contains edited footage of people being interviewed on the streets [of London].

Topics covered include: the occupations of the interviewees; the impact of technology; media censorship; whether the standard of living in the UK is improving; television and which newspapers and magazines they read.

Duration: 4 minutes and 50 seconds.The film starts at 00.11 on the mp4 file.
Creator: Guardian Newspapers Limited

Draft promotional film, with sound, for Women in Advertising and Communications London (WACL) which features an interview with WACL member and then GMG Managing Director Caroline Marland.

Contains footage of the streets of London and interviews with members of WACL.

Topics covered include: why there is still a role for WACL; what WACL does and how to be successful in the workplace.

Duration: 6 minutes and 30 seconds. The film starts at 00.05 on the mp4 file.
Creator: Guardian Newspapers Limited

Promotional films, with sound, for the Guardian focusing on the introduction of the newspaper's berliner format.
Creator: Guardian Newspapers Limited
Creator: Leafstorm

Promotional film for the Guardian focusing on the technical aspects of the introduction of the newspaper's berliner format.

Contains footage of: the new printing presses being built, interviews with Guardian staff and the process of redesigning the newspaper.

Contains interviews with the following Guardian staff: David Gannon (Operations Director); Joe Clark (Printing, Distribution and Circulation Director); Mark Porter (Creative Editor); Shelia Fitzsimons (Executive Editor) and Stella Beaumont (Strategy and Business Development Director).

Topics covered include: purchase and production of new printing presses; the advantages of the new printing presses (including speed and colour); the newspaper redesign process; the rationale for the redesign; the distribution network and how departments have collaborated during the process.

The sound quality of the recording is poor.

Duration: 6 minutes. The film starts at 00.47 on the mp4 file.
Creator: Guardian Newspapers Limited
Creator: Leafstorm
Creator: Shelton Fleming

Promotional film for the Guardian focusing on senior figure's opinions of the introduction of the newspaper's berliner format.

Contains footage of interviews with the following senior Guardian figures: Paul Myners (Chairman, GMG), Liz Forgan (Chair of the Scott Trust); and Bob Phillis (Chairman, GMG).

Topics covered include: key developments in the history of the Guardian; the Scott Trust's role in the berliner decision making process; the tabloid format versus berliner format; how the new design will attract new readers and advertisers; the public perception of the Guardian and the fast launch of the new format.

The sound quality of the recording is poor.

Duration: 3 minutes 6 seconds. The film starts at 09.46 on the mp4 file.
Creator: Guardian Newspapers Limited
Creator: Leafstorm
Creator: Shelton Fleming

Promotional film for the Guardian focusing on support for the berliner format from industry insiders, agencies and clients.

Contains footage of interviews with: Paul Thomas (Press Director, Mindshare); Steve Halford (Managing Director, Work Communications); Robert Peasnell (Managing Director, Barkers (London)); Claudia Collins (Press Director, MediaCom); John O'Keeffe (Executive Creative Director, BBH); Andrew Wilkinson (UK CEO, TMP Worldwide); Jenny Ibison (CEO, Euro RSCG Riley); Derek Morris (Vice Chairman, ZenithOptimedia); Steve Gray (Marketing Director, Chrysler Group UK); Val Moore (Joint Managing Director, Associates in Advertising) and Ivan Pollard (Partner, The Ingram Partnership).

Topics covered include: the importance of consulting the industry about the new format; the benefits of the new size; the individuality it gives the Guardian; benefits for the front page; the redesigned recruitment pages; the redesigned sports coverage; the introduction of full colour; the benefits for advertising; the impact on the perceived quality and stature of the newspaper and its anticipated success.

The sound quality of the recording is poor.

Duration: 5 minutes 26 seconds. The film starts at 13.46 on the mp4 file.
Creator: Guardian Newspapers Limited
Creator: Leafstorm
Creator: Shelton Fleming